Graphic & Web Design for Data Visualisation Company
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The opportunity
During my career, I had the opportunity to work in-house with the marketing team at Virtalis, a leader in enterprise-level VR and visualisation solutions. My role involved not only executing but also bringing fresh ideas to the table, transforming their marketing campaigns across multiple channels. I contributed to their website, brochures, presentations, and event collateral, ensuring consistency and impact across all touch points.
One of the ongoing challenges was effectively communicating the complexity and value of Virtalis' high-tech, enterprise-level products to their target audience. Crafting clear, engaging, and accessible messaging for such advanced technologies required constant innovation and a deep understanding of both the product and the customer base, a challenge I embraced and continue to refine.
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- In-House Marketing Collaboration
- Website Design and Development
- Brochures, Presentations, and Event Collateral
- Transformed Complex Product Messaging
- Innovated Strategies to Reach Target Audience
The outcome
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